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9-10:30AM Community Marketing Stakeholder Committee @ City Hall

Golden Welcome Center - Photo by Richard Luckin - Click to enlarge


The City's public relations and paid media consultants will report on their efforts and results for the first part of the year. Their reports will be added to the meeting packet later.

They will discuss the grant application that they submitted to the Colorado Tourism Office. They have requested funds to develop a Passport to Fun program. This would be used to encourage tourists to visit during the off-seasons. They would visit the Golden Welcome Center to get a passport then receive stamps as they visit Golden businesses and attractions. The visitors can then bring the completed passports back to the Welcome Center, where they will be entered in a drawing for a weekend getaway in Golden.

They will discuss the budget, with the goal of reducing spending for marketing and paid media. The group wants to build a financial reserve for future endeavors and plans to budget funds to support the Welcome Center.

Highlights